Once your blog is up and ready with a steady stream of interested readers, its a good time to make some money from your blog. Before you think about making money from your blog, you must have at least 40 - 50, original, top quality and engaging posts on your blog. There are plenty of ways and online business models to monetize a blog. You should implement a monetization strategy that aligns with your specific blog niche and your goals. This post presents some common ways to make a decent amount of money from your blog.
- Advertisements
- Affiliate Marketing
- Sell Products
- Paid Memberships
- Donations
1. Advertisements
- Sell Ads Directly: You can sell advertising space directly on your blog. This gives you the flexibility to negotiate your own cost and terms with interested advertisers. You can charge a flat rate such as $10 / hour, instead of managing Cost Per Click (CPC) or Cost Per Million (CPM) ad models. Selling ads directly requires integration of specific tools and plugins to handle payments and management of ads. Some of the popular free and paid WordPress (most popular blogging platform) plugins are:
- WordPress Ad Widget - Free Plugin to Place Static Banner and Interactive Ads in Various Formats and Sizes.
- AdRotate - Free Plugin with Paid Version to Create and Manage Adverts.
- Ads Pro - Paid Plugin to Manage, Sell and Display Advertising Space.
- Adning - Paid Plugin to Create, Manage and Display Ads.
- AdSanity - Paid Plugin for Simplified Ad Management.
- Google AdSense: AdSense is the most popular advertising network, which works by serving ads that are relevant to the content appearing on the specific page of your blog. You will get paid when the visitor clicks on the ad or after a particular number of ad views. The Cost Per Click (CPC) or Cost Per Million (CPM) for the ad is specified by the advertiser on Google network. To display AdSense ads on your blog, first you need an approved account with Google AdSense. To ensure the quality of service for its advertisers, Google will not approve any blog / publisher account which does not offer premium quality content. After the account is approved by Google, you can select a particular ad format, copy the script and paste it on your blog to start displaying ads. Google AdSense is top ad network with best payouts because of its huge network of advertisers and relevance to blog content or visitor interests. It is very convenient to integrate AdSense ads with Blogger hosted blogs. Ads placement and display can be managed in few clicks from the Blogger dashboard.
- Other Ad Networks: There are plenty of alternatives to Google AdSense, some of which are mentioned below:
- Media.net - It is a good option for both new and established bloggers. Media.net displays contextual ads having CPA, CPM and CPC models. It is powered by Bing and Yahoo, there it has top quality advertisers.
- Infolinks - Renowned for it's in-text ad formats, Infolinks is a good way to monetize content-centric blogs. It has various trusted advertisers like eBay, Facebook, Amazon and Microsoft.
- Chitika - Chitika is a good alternative to Adsense and is a popular network among new bloggers.
2. Affiliate Marketing
- Amazon
- Commission Junction
- ShareASale
- Rakuten
- Clickbank
- eBay
3. Sell Products
4. Paid Memberships
One popular monetization approach is to create a subscription based model where readers are required to pay some amount to get access to certain areas of your blog. You can include exclusive benefits and premium content in your blog for your paying members. You can manage memberships on your blog using WordPress plugins such as MemberPress, Ultimate Membership Pro and third-party tools such as Podia, Wild Apricot and Kajabi.
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